WINE ON THE ROCKS (WOTR) was launched in September 2009 with the intention of being the best wine video platform on the Internet – and that’s exactly what it did! An eye for detail, editing style usually reserved for anything but wine videos, a good portion of irony and authenticity were all part of the recipe for its success. WOTR and its host, Finkus Bripp, have gone on the garner much critical acclaim from the wine industry and wine consumers alike.

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Project type: gourmet product promotion

URL: www.wineontherocks.tv

Tasks: project concept A-Z, site design, usability & functionality standards, video production, technical concept, copywriting, online marketing, events, social networking

Description: WINE ON THE ROCKS – not your typical wine show!